Three Sixty Website Design

The Problem

Soaring nearly 400 feet above downtown St. Louis, Three Sixty is the ultimate rooftop bar. Three Sixty offers sweeping views in all directions, however, their website did not emphasize just how amazing these views truly are. Moreover, it looked and felt dated which contrasts its contemporary styling and sleek, urban vibe. 

Ultimately, our goal was to build a site that featured high impact new photography that fit a more modern sophisticated design. Making sure it worked well on mobile played a big factor in many of the design decisions since a majority of visitors were using mobile devices. The goal behind the large hero images at the top of each page was to quickly show consumers what to expect with their visit without having to scroll and read a bunch of copy. 

The Solution

• New fresh photography of the food and drink, as well as, people within the space.

• Sleek modern design that is less focused on large blocks of copy and more about the look and feel of the unique bar.

• Responsive design, since a majority of visitors will be searching on mobile or being directed from yelp or other like apps.

• A dedicated menu page that quickly lets visitors to flip to different categories, especially in regards to the beverages. 

• A more robust blog page that makes it easier to post upcoming events and run social media campaigns that push to a dedicated event page.